Hotel LeVeque Smells "Exactly Like Nothing Else"
Posted on July 26 2018
Ask any guest who has stayed at Hotel LeVeque in downtown Columbus, OH, and they will tell you that the hotel is unlike any hotel they’ve ever stayed in. With a vision of being “Exactly Like Nothing Else”, that uniqueness is no accident. Rated one of the top six hotel designs in the US, Hotel LeVeque has made it its mission to stand out. And stand out it does! Nestled in the historic LeVeque Tower that was once counted among the world’s tallest buildings, one step through its doors and you’ll see - and smell - why its guests love it so.
In creating the space, Hotel LeVeque understood that it’s not just about colors and textures; smell is also an important and often overlooked element of interior design. They wanted to create a “home away from home” atmosphere that would linger with their guests long past their time at the hotel, and candles were just the answer. But it couldn’t be just any candle - it had to be one that met their standard of being “Exactly Like Nothing Else”. Explains Michael Shannon, Director of Sales & Marketing, on why Hotel LeVeque chose to partner with The Candle Lab, “they offer an experience and a product that is similar to ours - unique and unlike anything else.”
Hotel LeVeque worked closely with The Candle Lab to create its signature scent - a blend of Lavender and Bergamot fragrances that is spa-like, fresh, calming, and gender neutral. A sleek, black jar with the Hotel LeVeque logo matches the art-deco-meets-contemporary style of the hotel, paying homage to the black and gold-trimmed guest room doors. The hotel burns its signature candle in the lobby to welcome guests, gifts the candles to its VIP clients, and in some cases, even sells them.
But it doesn't stop there! Their signature scent was so popular with guests that they decided to incorporate it into the guest room toiletries as well. Cliff Original, the maker of the Hotel LeVeque Collection, worked closely with both Hotel LeVeque and The Candle Lab to match the signature Lavender and Bergamot scent. Says Shannon, "our hope is that guests enjoy a candle or some shampoo once they are back home, and that the smell reminds them of us and their stay."
So next time you need a place to stay the night in Columbus or simply enjoy a cocktail, make Hotel LeVeque your first choice! One thing is for certain: it will smell Exactly Like Nothing Else.
Interested in learning more about creating a signature scent for your brand or business? Watch this video and fill out the form to be connected with our Wholesale department. Scenting your business is easy and affordable!